About Gia

by Alayna Esselstrom

Meet our founder, Gia:

I’ve been plus-size my whole life and I’ve always struggled finding clothes that fit me well and are fashionable. I created GIA/irl out of frustration with the sizing in the fashion industry. I felt like I couldn’t express my style with the options I had and I knew so many other women felt the same way.

I want women to feel beautiful in GIA/irl. I want you to show up as your best self and feel confident. Everything is fit on a plus-size body and made with your curves in mind. Every detail is hand picked by me.

GIA/irl is for women who want to feel beautiful, sexy and fashionable at any size.

You better work it in real life!

Gia xoxo

I’ve been plus-size my whole life and I’ve always struggled finding clothes that fit me well and are fashionable. I created GIA/irl out of frustration with the sizing in the fashion industry. I felt like I couldn’t express my style with the options I had and I knew so many other women felt the same way.

I want women to feel beautiful in GIA/irl. I want you to show up as your best self and feel confident. Everything is fit on a plus-size body and made with your curves in mind. Every detail is hand picked by me.

GIA/irl is for women who want to feel beautiful, sexy and fashionable at any size.

You better work it in real life!

Gia xoxo